Call: Submit your extended abstract and participate as a presenter at IBRI 2022


On The Effectiveness of Green Alliances – Sustainability as a Primary Motive for International Strategic Alliances

Work that addresses but is not necessarily restricted to the following topics is especially invited:

  • Under which conditions and with which objectives do large firms (e.g., industry incumbents), establish strategic alliances with SMEs and especially start-ups which focus on sustainable technologies and/or products?
  • Under which conditions and with which objectives do SMEs join forces, either to respond to stricter environmental regulations or to jointly develop and market ‘green’ unique selling propositions?
  • What types and forms of strategic alliances can be distinguished in the field of sustainability?
  • For what reasons are such alliances established?
  • To what extent and how can large multinational companies, for instance from the consumer goods industry, influence their international suppliers to reduce their environmental footprint?
  • Are there examples of “anti-green alliances”, i.e., international strategic alliances that have been formed to mitigate the pressure to adapt (e.g., Seidman, 2019) and have they been researched?
  • What are the success factors of green alliances between governments, universities, and private firms (e.g., Smart Cities initiatives) at the national and international levels and how do they differ from success factors of strategic alliances at large?
  • To what extent are efforts by national and international administrations to establish green alliances successful measured against their promises (e.g., Mission Innovation or Breakthrough Energy Coalition established during COP 21)?
  • How can different alliances be governed effectively and efficiently?

Whom we target?

We invite international scholars, including senior doctoral students and postdoctoral fellows, who are interested in the research focus and theme of this conference to submit their related research work. The nature of this conference is highly interactive and aims to promote interdisciplinary research. Therefore, also researchers from (sub-)disciplines such as organizational behavior, human resource management, entrepreneurship, marketing, innovation management, sociology, psychology, economics as well as accounting are especially invited to contribute their findings, results, and research approaches. We are particularly interested in empirical and conceptual work that advances existing knowledge about international strategic alliances in their role in supporting the transition of companies, industries, and economies to “greener”, more sustainable businesses. Although submission of ‘work-in-progress’ and innovative and controversial research questions is encouraged, we need to emphasize that submissions will be evaluated based on their quality regarding the application of theories, appropriate methods, comprehensive analyses, as well as formal requirements to be admitted to the conference

Please see the call’s full details here

Important information: Please note the new postponed date of the conference (8-9 September 2022). This also postpones the deadline for registration and active participation/submission of extended abstracts at the conference. The call for submissions has been adjusted accordingly.


Submit your extended abstract

Guidelines and formalities:

  • A complete submission consists of an extended abstract, bio blurb of all authors and mail contact details, and a photo for publication in the conference programme
  • Please combine the mentioned elements in this order in a single PDF (or if necessary DOC, TXT) document. Upload this file then in the contact form below.
  • Extended abstracts should not exceed 1,500 words (excluding reference lists)
  • Submission deadline: July 10, 2022
  • Acceptance notifications: July 15, 2022

Please note: Only complete submissions can be considered. All presenters must also register here to participate in the IBRI 2022 conference. The submission does not serve as a substitute for registration. Important links: unibz Privacy Policy | Privacy policy for speakers at events | Privacy policy for participants at events

Submit now:


    Do you have any further questions? Please get in touch with the organizers.

    Interested scholars may contact Michael Nippa michael.nippa@unibz.it or Catarina Moschieri caterina.moschieri@ie.edu for any kind of request and may already attach a draft of their research idea.

    For any administrative questions, please contact Benedikt Unger bunger@unibz.it .